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PRSA Connections: Setting the Vision for 2025

Posted on Jan. 7, 2025  /  Subscribe 0

Happy New Year, Cincinnati PRSA Members!

As we step into 2025, I am honored and excited to serve as the president of our Cincinnati PRSA chapter. This organization has influenced my career and experience in Cincinnati in many ways, and it’s a credit to the incredible people I’ve had the opportunity to connect with over the years. With that in mind, I am thrilled to introduce this year’s theme: PRSA Connections.

PRSA Connections is more than just a theme; it’s a call to action. It represents our commitment to cultivating relationships within our chapter, enhancing professional opportunities and making a meaningful impact on the Greater Cincinnati community. This year, we will focus on four key pillars:

1. Connecting with Each Other as PRSA Members
   Our chapter is built on the strength of its members. From seasoned professionals to those just starting their careers, each of you brings unique insights and expertise to our community. This year, we aim to create even more opportunities to foster meaningful relationships. Whether through networking events, committee engagement, or informal meetups, we will continue to offer an inclusive and supportive environment where every member feels valued.
   

2. Connecting Our Members to Resources and Opportunities
   Professional development is at the core of our mission. Throughout the year, we will offer workshops, webinars, and events designed to keep you ahead of industry trends and enhance your skills. We’ll also connect you with job opportunities and tools to help you excel in your career. PRSA’s resources are vast, and we’re committed to ensuring you can take full advantage of them.
   

3. Connecting Our Chapter to the Cincinnati Community
   As communicators, we have the unique ability to tell stories that inspire action. This year, we’ll deepen our chapter’s connection to the Cincinnati community. From partnering with various businesses and organizations to supporting local nonprofits and initiatives, we’ll explore ways to elevate the PRSA Cincinnati brand and make our chapter’s presence felt beyond our industry.
   

4. Connecting Public Relations to Other Industries
   The influence of public relations extends far beyond its traditional boundaries. This year, we’ll explore intersections between PR and other industries such as technology, healthcare, sports, education and entertainment. By fostering cross-industry collaboration, we can unlock new perspectives and partnerships to help grow our profession and our chapter.

Our Cincinnati PRSA chapter, with nearly 150 members representing agencies, nonprofits, corporations and more, is a powerful force in the Cincinnati region. You are the storytellers, strategists, and connectors who shape narratives and drive change.

This year, I invite you to get involved and make the most of your membership. Join a committee, attend events, share your ideas, and connect with your fellow members. Your engagement is what makes our chapter thrive.

Thank you for the trust you’ve placed in me to lead our chapter this year. I am excited about what we will accomplish together under the banner of PRSA Connections. Here’s to a year of growth, collaboration and connection!

Sincerely,

Elizabeth Desrosiers President, Cincinnati PRSA

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